A precious,  natural material is chosen  as our  creative “canvas”. This material will be combined with traditional arts and crafts, often reviving ancient production techniques, some requiring precise handiwork passed down from grandmother, to mother, tο daughter. These will be paired with designs inspired from original objects of art. The result, finely crafted items of the utmost quality.

A new brand concept, a unique philosophy, a company with a purpose.

With a name  inspired after the Ancient Greek word Thea and Theaina, meaning Goddess and Divine respectively, THEANA grew out of the vision of its founder, French – Israeli Anat Shtark, when she was involved with social work in Greece, at a time of a devastating economic crisis for the country. She realised that women were hit the hardest, losing jobs and financial independence.

Many women being artists and artisans and Greece being rich in fine materials, why not combine the two and create employment and items of beauty at the same time? And thus, THEANA was born. “

A  Collective Project

Each year, THEANA will choose another region of Greece, which is rich in history, tradition and fine materials and select a major female artist whose art will inspire its creations. THEANA will work with local individuals and groups of artisans for the production. THEANA’s creative journey is ongoing, revealing inspiring stories of refined beauty along the way, and empowering local communities at the same time.

A Mission

Theana ‘s aim is to support and empower female artistic expression in areas of Greece with weakened economies, where women suffered hardship, economic, or other. Each one of the Theana luxury items will pay homage to a remarkable woman, a renowned female artist. Materials  will be locally sourced, worked on by local artisans, produced by local manufactures. Thus, Theana will be able to make a real difference in the social and economic life of the chosen area

A Touch of Earthy Luxury

A precious,  natural material is chosen  as our  creative “canvas”. This material will be combined with traditional arts and crafts, often reviving ancient production techniques, some requiring precise handiwork passed down from grandmother, to mother, tο daughter. These will be paired with designs inspired from original objects of art. The result, finely crafted items of the utmost quality.

A Touch of Earthy Luxury

Learn about our Values

Theana Values